---
title: Shopper Approved - Reputation King - Coffee Break
description: "Get your copy of \"Reputation King\" today."
---

[![Shopper Approved - Official Logo](https://results.shopperapproved.com/hubfs/images2023/gen-shopperapproved-logo.svg)](http://shopperapproved.com)

[![Shopper Approved - Official Logo](https://results.shopperapproved.com/hubfs/images2023/gen-shopperapproved-logo.svg)  ](http://shopperapproved.com)

[![Shopper Approved - Official Logo](https://results.shopperapproved.com/hubfs/images2023/gen-shopperapproved-logo.svg)](https://shopperapproved.com)

[Schedule Demo](https://results.shopperapproved.com/demo)

# Ecommerce Coffee Break

## Get your FREE copy of Reputation King!

Get exclusive, INSTANT ACCESS to our brand new book, Reputation King. Click the button below to get instant access to both the full-color digital book and the streaming audiobook (a $39.95 value.)

![Reputation King Book Cover](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-cover-3d-right-trans-compress.png)

[Get Your Free Digital & AudioBook](https://results.shopperapproved.com/coffeebreak#)[Learn More - Schedule a Demo](https://results.shopperapproved.com/demo)

![Reputation King Book Cover](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-cover-3d-right-trans-compress.png)

## Reputation King shows you how to become the most trusted  brand in your space, and includes:

- Nearly 200 pages of expert content
- 91 illustrations, graphs, and examples

- 47 expert citations
- Over 30 reviews from leading experts

![quote left](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/quote-left.svg)

Reputation King by Scott Brandley and DJ Sprague is a must-read for anyone in ecommerce. It masterfully guides readers through the crucial steps of building and maintaining a trusted online brand."

Roger Dooley, Author of Friction and Brainfluence, and Forbes columnist - Brainy Marketing

[Read more book reviews](https://results.shopperapproved.com/coffeebreak#bookReview)

---

![3-small-business-high-performer-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/3-small-business-high-performer-winter-2024.png?width=120&height=134&name=3-small-business-high-performer-winter-2024.png)

![3-small-business-leader-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/3-small-business-leader-winter-2024.png?width=120&height=134&name=3-small-business-leader-winter-2024.png)

![1-amomentum-leader-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/1-amomentum-leader-winter-2024.png?width=120&height=156&name=1-amomentum-leader-winter-2024.png)

![1-aleader-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/1-aleader-winter-2024.png?width=120&height=156&name=1-aleader-winter-2024.png)

![1-high-performer-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/1-high-performer-2024.png?width=120&height=156&name=1-high-performer-2024.png)

![1-high-performer-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/1-high-performer-winter-2024.png?width=120&height=156&name=1-high-performer-winter-2024.png)

![1-high-performer-small-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/1-high-performer-small-winter-2024.png?width=120&height=156&name=1-high-performer-small-winter-2024.png)

![2-easiest-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/2-easiest-winter-2024.png?width=120&height=156&name=2-easiest-winter-2024.png)

![3-high-performer-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/3-high-performer-winter-2024.png?width=120&height=134&name=3-high-performer-winter-2024.png)

![3-leader-winter-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/3-leader-winter-2024.png?width=120&height=134&name=3-leader-winter-2024.png)

![3-mid-market-high-performer-2024](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/3-mid-market-high-performer-2024.png?width=120&height=134&name=3-mid-market-high-performer-2024.png)

![GA-Badge-CategoryLeaders-2023-FullColor-Positive](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/GA-Badge-CategoryLeaders-2023-FullColor-Positive.png?width=120&height=93&name=GA-Badge-CategoryLeaders-2023-FullColor-Positive.png)

![ca-shortlist-2023](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/ca-shortlist-2023.png?width=120&height=99&name=ca-shortlist-2023.png)

![SA-Badge-FrontRunners-2023-FullColor](https://results.shopperapproved.com/hs-fs/hubfs/images2023/g2-badges-winter/SA-Badge-FrontRunners-2023-FullColor.png?width=120&height=126&name=SA-Badge-FrontRunners-2023-FullColor.png)

![g2-badges-mobile](https://results.shopperapproved.com/hubfs/images2023/landing-pages/lp/g2-badges-mobile.png "g2-badges-mobile")

## We're the highest-rated review platform online

As rated on the following platforms: ![Social Proof ratings & Reviews](https://results.shopperapproved.com/hubfs/images2023/review-proof-mobile2.svg)

##### 4.8/5

[![G2 Logo](https://results.shopperapproved.com/hubfs/images2024/Social%20Proof/g2.svg)](https://www.g2.com/products/shopper-approved/reviews)

##### 4.9/5

[![Capterra Logo](https://results.shopperapproved.com/hubfs/images2024/Social%20Proof/capterra.svg)](https://www.capterra.com/p/179680/Shopper-Approved/)

##### A+ 4.8

[![BBB Logo](https://results.shopperapproved.com/hubfs/images2024/Social%20Proof/bbb.svg)](https://www.bbb.org/us/ut/ogden/profile/customer-relationship-management/shopper-approved-llc-1166-90025021/customer-reviews)

##### 4.8/5

[![Google Logo](https://results.shopperapproved.com/hubfs/2025/Host/google-logo.svg)](https://www.google.com/search?q=shopper+approved&sca_esv=27083735a8c89ae5&sxsrf=AE3TifM2M7M9x7fkcIaERkPiiSosZp4htA%3A1767055876813&ei=BCJTabSqMbzC0PEPwJq_EA&ved=0ahUKEwi0vNeOjOSRAxU8ITQIHUDNDwIQ4dUDCBE&uact=5&oq=shopper+approved&gs_lp=Egxnd3Mtd2l6LXNlcnAiEHNob3BwZXIgYXBwcm92ZWQyBBAjGCcyChAjGIAEGCcYigUyBBAjGCcyEBAuGIAEGBQYhwIYxwEYrwEyChAAGIAEGEMYigUyCxAAGIAEGJECGIoFMgsQABiABBiRAhiKBTIKEAAYgAQYFBiHAjIFEAAYgAQyBRAAGIAESKYCUABYf3AAeAGQAQCYAWugAb8BqgEDMS4xuAEDyAEA-AEBmAICoALFAcICBhAAGBYYHpgDAJIHAzEuMaAHuRWyBwMxLjG4B8UBwgcDMC4yyAcEgAgA&sclient=gws-wiz-serp&safe=active&ssui=on#lrd=0x87530fa173f19a9b:0xebd04d6013e1a328,1)

## Dominate search 

![Shopper Approved Google & Bing Official Product Review Partner](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/google-bing-official-partner.svg)

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-1.svg)

#### Product Questions in  Featured Snippets

##### AI-SEO (Search-Optimized Q&A)

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Up to **42.9%** of clicks go to the   
featured snippet.

![AI-SEO Q&A thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-ai-seo-qa-tmb.png)

#### Review Stars in  Google Shopping

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Seller Ratings in Google   
Shopping Ads increased the   
click-through rate by **107%**.

![Product review stars in google thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-product-tmb.png)

#### Get Review Stars in  Google Ads and Organic Search Results

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Stars in Google Text Ads increased the click-through rate by **24%**.

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Stars in the organic search results increased the click-through rate by **35%**.

![Seller Ratings sponsor ads in google thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-seller2-tmb.png) ![Seller ratings organic in google thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-seller2-tmb2.png)

#### Own Search Results for Reviews of Your Brand

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Seller Ratings can improve conversions by **50%**.

![Trustpilot Search result in google thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-trustpilot-repmgmt.png) ![SiteJabber search result in google thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-sitejabber-repmgmt.png)

#### Display Video Reviews in Search

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Video increases traffic by **300%**.

![Video review stars in google thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-video-tmb.png)

## Amplify conversions 

 

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-2.svg)

#### Review Stars on  Your Website

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Product Reviews increase conversion rate by up to **44%**.

![Category Page Widget thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/onsite-category-tmb.png)

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-3.svg)

#### Review Stars in  Product Pages

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Site visitors who interact with reviews and customer Q&As are **105%** more likely to purchase, and spend **107%** more.

![Up arrow - orange](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/arrow-up-orange.svg)

Security seals increase conversion rate by **19%** and increase AOV by **71%**.

![Product Page Widget thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/onsite-product-tmb.png) ![product sunglasses](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/onsite-productsunglasses.png)

## Get results

 

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-4.svg)

### 378%

#### increase in organic traffic in just 7 months!

![378% increase organic traffic thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/results-stat1-tmb.png)

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-7.svg) ![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-7.svg)

### 431%

#### increase in top 10 keywords in just 7 months!

![431 increase in top 10 keyword thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/results-stat2-tmb.png)

#### Year Over Year Organic Traffic Growth with Q&A

##### ePestSupply sustained organic traffic average monthly  growth rate of 19.7% (actual results)

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/results-stat3-tmb.png?123)

#### What our clients are saying  about their results

We take great pride in getting our clients amazing results by significantly   
increasing online visibility, clicks, and conversions

![](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/offsite-title-6.svg)

![CTC logo](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/logo-ctc.svg)

#### Within 14 months after implementing Shopper Approved, ContractorTrainingCenter.com enjoyed:

- **100%** increase in organic traffic
- **52%** increase in Google Ad click-through rate
- **70%** increase in website conversion rate

![ctc contractor center increase points thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/testimonials-tmb1.svg)

![quote left](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/quote-left.svg)

In a market research survey Contractor Training Center conducted, they found that their 'extensive collection of trustworthy customer reviews was one of the several driving factors' for why customers chose them."

- Contractor Training Center

![esupplements logo](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/logo-esupp.svg)

#### Within 3 years after implementing Shopper Approved, eSupplements enjoyed:

- **8,522%** increase in reviews in 3 years
- The rating has doubled, marking a **2x** increase

![eSupplements increase points thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/testimonials-tmb2.svg)

![RV Upgrades logo](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/logo-rvupgrades.svg)

- **75%** actual conversion rate of clients who receive an answer to their question in Q&A
- **2x** in customer lifetime value by adding Q&A to their product pages
- **60%** reduction in customer support and supports costs by adding Q&A

![Rv upgrades increase thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/testimonials-tmb3.svg)

---

![Shopper Approved Mike Simonsen Video Thumbnail](https://www.shopperapproved.com/images/home/home-video-tmb-mike-s.png)

![Shopper Approved Quote Left](https://results.shopperapproved.com/hubfs/images2023/review/review-quote-left.svg) ![Shopper Approved Quote Left](https://results.shopperapproved.com/hubfs/images2023/gen-gray-quote-left.svg)

#### We doubled our business in less than a year... all we’ve done is add Shopper Approved.”

Mike Simonson

Northern Woodsmen

![Shopper Approved - Logical Position Logo](https://results.shopperapproved.com/hubfs/images2023/review/batch1/logical.png)

“**Our Click Rate Doubled.** After hitting our 100th review our Click-through Rate doubled from .7% to 1.4%."

- Logical Position, Google Ads Agency for Revolve LED

 

![Shopper Approved - Bestvacuum Logo](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/logo-s%26s-firepits.png)

"With the help of  Shopper Approved, S&S Fire Pits is now enjoying a 6.2% click-through rate on Google Ads, which is bringing more high-intention traffic to their site. That has given them an impressive 360% rise in their conversion rate, from a starting point of just 0.36%. S&S Fire Pits's average order value is also 30% higher than it was before."

- S&S Firepits

 

![Shopper Approved - eplatform marketing Logo](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/logo-isabella-lighting.png)

**“We are getting four times the reviews we get from our Amazon store.** Working with Shopper Approved has been very rewarding. In our first three months, we earned the same number of reviews from Amazon in a year."

- Thomas I. Owner, Isabelle’s Lighting

 

![Shopper Approved - Annies Logo](https://results.shopperapproved.com/hubfs/images2023/review/review-annies.png)

“We have seen our **click-through rate increase by 20%** and our **conversion rate increase by 19%** from using Shopper Approved.”

- Kay Perry

 

"A solid service for **building up your reputation** as an eCommerce store."

- Christian N.

 

**"Review platform at its finest!"**

- Billy John N.

![Shopper Approved - Orion Logo](https://results.shopperapproved.com/hubfs/images2023/review/review-orion.png)

“With the help of Shopper Approved, **we are setting new records consistently, and close to doubling our sales revenue!**”

- Justin Smith

 

![Shopper Approved - Signs.com Logo](https://results.shopperapproved.com/hubfs/images2023/review/batch1/signs.png)

“**We now have more and better reviews than any of our larger rivals.** And with the Shopper Approved Reputation Management Software we distribute our reviews on other 3rd party review sites, allowing us to collect more reviews and display them in more places, which improves our click-through and conversion rates.

**"We owe our success and Inc 500 Fastest-Growing Company award in large part to Shopper Approved."**

- Nelson James

 

“**Best decision we've ever made.**”

- Georgia T.

 

"Shopper Approved helped **grow our business!**”

- Lisa G.

 

“**Quick ROI and ease of use**.”

- John l.

 

**"A game changer for my business.**  
For an e-commerce business, establishing customer trust fast is essential. Shopper Approved has done this for me and then some. In addition, they have really helped my business stand out within our space."

- Frank A.

### The review partner you can trust

##### 4.8/5

[![G2 Logo](https://results.shopperapproved.com/hubfs/images2024/Social%20Proof/g2.svg)](https://www.g2.com/products/shopper-approved/reviews)

##### 4.9/5

[![Capterra Logo](https://results.shopperapproved.com/hubfs/images2024/Social%20Proof/capterra.svg)](https://www.capterra.com/p/179680/Shopper-Approved/)

##### A+ 4.8

[![BBB Logo](https://results.shopperapproved.com/hubfs/images2024/Social%20Proof/bbb.svg)](https://www.bbb.org/us/ut/ogden/profile/customer-relationship-management/shopper-approved-llc-1166-90025021/customer-reviews)

##### 4.8/5

[![Google Logo](https://results.shopperapproved.com/hubfs/2025/Host/google-logo.svg)](https://www.google.com/search?q=shopper+approved&sca_esv=27083735a8c89ae5&sxsrf=AE3TifM2M7M9x7fkcIaERkPiiSosZp4htA%3A1767055876813&ei=BCJTabSqMbzC0PEPwJq_EA&ved=0ahUKEwi0vNeOjOSRAxU8ITQIHUDNDwIQ4dUDCBE&uact=5&oq=shopper+approved&gs_lp=Egxnd3Mtd2l6LXNlcnAiEHNob3BwZXIgYXBwcm92ZWQyBBAjGCcyChAjGIAEGCcYigUyBBAjGCcyEBAuGIAEGBQYhwIYxwEYrwEyChAAGIAEGEMYigUyCxAAGIAEGJECGIoFMgsQABiABBiRAhiKBTIKEAAYgAQYFBiHAjIFEAAYgAQyBRAAGIAESKYCUABYf3AAeAGQAQCYAWugAb8BqgEDMS4xuAEDyAEA-AEBmAICoALFAcICBhAAGBYYHpgDAJIHAzEuMaAHuRWyBwMxLjG4B8UBwgcDMC4yyAcEgAgA&sclient=gws-wiz-serp&safe=active&ssui=on#lrd=0x87530fa173f19a9b:0xebd04d6013e1a328,1)

##### 100,372,192+ reviews

###### Collected from over 10,122 online stores

![B&H Official Logo](https://results.shopperapproved.com/hubfs/images2023/landing-pages/bh-logo-01-06.svg) ![Namecheap Logo](https://results.shopperapproved.com/hubfs/images2023/landing-pages/namecheap-02-05.svg) ![Namecheap Logo](https://results.shopperapproved.com/hubfs/images2023/landing-pages/webcom-03.svg) ![Namecheap Logo](https://results.shopperapproved.com/hubfs/images2023/landing-pages/beddys-04.svg) ![Namecheap Logo](https://results.shopperapproved.com/hubfs/images2023/landing-pages/1800-02.svg)

##### Free 182-page book

###### Get your free copy now–and become a Reputation King!

Learn how with this modern online reputation management handbook for ecommerce. 

[Get Free Book](https://results.shopperapproved.com/coffeebreak#)

 

![Calendar hexa icon](https://results.shopperapproved.com/hubfs/images2023/sa-calendar-demo.svg)

###### Ready to increase your  traffic and conversions?

See first-hand how Shopper Approved drives more reviews,   
more search engine traffic and higher conversions.

[Schedule Demo](https://results.shopperapproved.com/demo)

**

# Reputation King Reviews

A sample of over 30 reviews for Reputation King from the world’s leading experts, authors, speakers, consultants, business leaders, and entrepreneurs. Including the top experts in search engine optimization (SEO), conversion rate optimization (CRO), digital marketing, AI, behavioral science, content marketing, social media, video marketing, ecommerce, and more.

![Robert Cialdini & Bas wouters Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/robert-cialdini-bas-wouters.png)

Cialdini

 Reputation management meets social proof and authority – **a must-read for any website executive looking to gain a serious advantage**.

---

Dr. Robert Cialdini and Bas Wouters, Cialdini Institute

![Book Review Thumbnail - Jason Fladlien](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/jason-fladlien.png)

Jason Fladlien

**If you don’t have a proactive strategy for managing your brand’s reputation you’re playing Russian roulette** with your business. DJ Sprague and Scott Brandley are the top guys I know in the space who get it when it comes to creating a killer reputation for your brand online.

---

Jason Fladlien, author of One to Many, the best-selling book on Webinars.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/2-bas-tmb.png)

Bas Wouters

**Transform your business, captivate your customers, and lead your market. The journey begins here**. If you’re in e-commerce, consider this book essential reading. Your brand’s reputation is your identity in the digital world. This book doesn’t just teach you how to manage it; it redefines the very essence of effective online reputation management.

---

 Bas Wouters, Co-founder and CEO of the Cialdini Institute, and International Bestselling Author of Online Influence.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/3-mitchell-tmb.png)

Mitchell Levy

**This book unveils the hidden truth about the review industry**, exposing both the benevolent forces promoting genuine customer feedback and the manipulative players behind fake reviews and online extortion. **It's not just about collecting more reviews; it's about wielding them strategically to build trust, gain customer insights, and achieve lasting success in e-commerce.**

---

 Mitchell Levy, Global Credibility Expert, Serial Silicon Valley Entrepreneur, Author of 60 books, including Credibility Nation.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/4-jim-tmb.png)

Jim Sterne

That classic New Yorker cartoon: "On the Internet, nobody knows you're a dog" is out of date. Today, everybody can tell if you're a dog, a skunk, a snake, or a wolf in sheep's clothing. **Want to know how to create a trusted reputation online? Brandley and Sprague have you covered.**

---

 Jim Sterne, Founder of the Marketing Analytics Summit, and Co-founder of the Digital Analytics Association. Speaker and Author of over 12 Books.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/5-david-tmb.png)

David Meerman Scott

 The explosion of AI-powered new media channels means everyone can be a (potentially loud) public voice, sharing what they love and hate about everything they consume. **Scott and DJ expertly guide you through the opportunities and risks inherent with online reputation**, offering strategies that ensure your company’s products are seen in a positive light.

---

 David Meerman Scott, Marketing Strategist, and Bestselling Author of 13 books Including The New Rules of Marketing and PR.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/6-greg-tmb.png)

Greg Jarboe

**If you’re an e-commerce executive, then add Reputation King to your shopping cart. This is the right book to help you manage, optimize, and leverage your online reputation right now**. Scott Brandley and DJ Sprague have the experience and expertise to know exactly what works to maximize trust, authority, and online visibility.

---

 Greg Jarboe, Co-founder of SEO-PR, Co-author of Digital Marketing Fundamentals, and contributor to Search Engine Journal and Search Engine Watch.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/7-roger-tmb.png)

Roger Dooley

 Reputation King by Scott Brandley and DJ Sprague is **a must-read for anyone in ecommerce**. It masterfully guides readers through the crucial steps of building and maintaining a trusted online brand.

---

 Roger Dooley, Digital Marketing Expert, Author of Friction and Brainfluence, Forbes Columnist - Brainy Marketing.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/8-michael-tmb.png)

Michael Brenner

 Reputation King is a must-read for any e-commerce leader looking to elevate their online presence. **Sprague and Brandley masterfully combine behavioral science with practical digital strategies**, offering a comprehensive roadmap to build trust, influence, and a resilient brand in today's competitive market.

---

 Michael Brenner, CEO of the Marketing Insider Group, Author of Mean People Suck and The Content Formula, and Forbes Top CMO Influencer.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/9-natalie-tmb.png)

Natalie Henley

 This book sets the stage for why building trust with your prospects is critical, and it provides some clear and innovative strategies to build it. **For any marketer struggling to get or convert traffic to your online presence, this book should be on your "must-read" list this year! **

---

 Natalie Henley, Speaker, Owner of Volume Nine Digital Marketing Agency.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/10-eric-tmb.png)

Eric Schulz

 In this age where most purchase journeys begin online, what a potential customer finds in that first blink of an eye is critical. **Reputation King is a terrific roadmap for curating that moment that matters** and ensuring that what a customer finds online is not unmanaged or left to chance.

---

 Eric Schulz, MBA, Marketing Executive for Proctor & Gamble, Coca-Cola, and Disney. Author of Marketing in the Digital Age.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/11-scott-tmb.png)

Scott Baradell

 Reputation King is an insightful guide for ecommerce and SaaS professionals, offering effective strategies for building and managing a strong online reputation. **A must-read for businesses aiming to excel in the digital marketplace.**

---

 Scott Baradell, CEO of the Idea Grove Agency and Author of Trust Signals: Brand Building in a Post-Truth World

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/12-matthew-tmb.png)

Matthew Capala

 Reputation King excels in delivering practical, actionable advice, complemented by real-world examples from the battlefield. **A must-read for those aiming to grow their online presence and become the most trusted online brand in their industry. **

---

 Matthew Capala, MBA, Author of The Psychology of a Website, and Founder of Alphametic.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/13-douglas-tmb.png)

Douglas Karr

Reputation King is an essential guide for any business Reputation King is an essential guide for navigating the complexities of online reputation management. This book offers compelling evidence and a comprehensive process for building and maintaining a trustworthy presence, both online and offline.

---

 Douglas Karr, Author of Corporate Blogging for Dummies, Speaker, Podcaster, and Publisher of Martech Zone.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/14-dale-tmb.png)

Dale Bertrand

Your online reputation is essential to your search and marketing strategy. **Don't miss the opportunities in this book to leapfrog your competition** with organic visibility, amplified by authentic social proof that Google and customers love!

---

 Dale Bertrand, MS, SEO and AI expert and consultant, President of Fire&Spark, and global AI speaker.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/15-nancy-tmb.png)

Nancy Harhut

Social proof fuels decision-making shortcuts. Ratings, reviews, and reputation fuel social proof. Discover how to maximize each in this powerful, practical guidebook—and **gain the advantages that await you**.

---

 Nancy Harhut, Chief Creative Officer of HBT Marketing, and Author of Using Behavioral Science in Marketing

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/16-loren-tmb.png)

Loren Pleet

**I finally comprehend the world of online reviews and a lot more even though I have been a digital marketer for over 2 decades!** The ramifications of your online reputation are clearly explained. Sales results, financial performance, SEO, and advertising metrics are influenced by your online reputation. This clearly written book is a must-have resource!

---

 Loren Pleet, MBA, President of Abecta Marketing, LLC, and Abecta Furniture.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/17-eric-tmb.png)

Eric Dahl

**Reputation King is a fantastic roadmap to better master the art of online reputation and search management**. Scott & DJ have done a remarkable job of capturing relevant behavioral design principles and presenting takeaways that empower marketers to navigate and win inside today's digital landscape.

---

 Eric Dahl, Marketing Strategist, EricDahl.io and Partner, DavisDahl.com

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/18-kasim-tmb.png)

Kasim Aslam

As a Traffic expert, I'm always on the lookout for groundbreaking strategies. Reputation King delivered just that, showing how a positive online presence can supercharge your ads and drive meaningful traffic. **An enlightening read I highly recommend!**

---

 Kasim Aslam, CEO of Solutions 8, Speaker, Author of The 7 Critical Principles of Effective Digital Marketing, and You vs. Google.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/19-ryan-tmb.png)

Ryan Levander

Reputation King illuminates the often-overlooked power of online reputation and social proof with clarity and depth. This book is a treasure trove of tactical insights for practical application. **If you want to position your website for success, this book is a no-brainer.**

---

 Ryan Levander, Owner and Head of Analytics and Optimization at Rednavel Consulting, Certified Behavioral Design Coach, and SEO specialist.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/20-michael-tmb.png)

Michael Cottam

**Your Reputation is critical—not just for conversion, but for getting the customer to click in the first place**. Sprague and Brandley show all the places where your reputation can surface to customers, as well as a deep dive into the issues regarding open vs. verified review platforms.

---

 Michael Cottam, SEO Consultant, and Founder of RealtyRemotely.com.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/21-martin-tmb.png)

Martin Greif

**Reputation King is a must-read for e-commerce professionals, offering a deep dive into the nuances of online reputation management**. The book provides a sophisticated blend of theory and case studies, showcasing the pivotal role of online reviews in shaping brand perception. A comprehensive guide, meticulously structured to help industry leaders harness the power of consumer feedback for business growth.

---

 Martin Greif, Author of True Connections, Speaker, and President of SiteTuners.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/22-marc-tmb.png)

Marc Hardgrove

 In today's digital world "Online Reputation" is more important than ever. Unfortunately simply "doing the right thing" is not enough anymore. You must commit to a calculated strategy to protect and elevate your personal or brand's reputation. **Reputation King provides a comprehensive strategy based on facts and years of industry experience.**

---

 Marc Hardgrove, CEO of Next Net Media, THE HOTH, Authority Builders, LinkBuilder.io Copymatic, and Member of the Fobes Agency Council.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/23-john-tmb.png)

John Horn

**Verified Reviews have had a massive impact on click-through rates and conversion rates for our clients across many verticals**. Scott and DJ do an excellent job laying out the data, the options available, and the reasons why every business owner and marketing manager MUST focus on their online reviews.

---

 John Horn, CEO of StubGroup, digital marketing expert, and podcaster.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/24-brian-tmb.png)

Brian Cugelman, PhD

Reputation King offers excellent insights and strategies for building and maintaining your digital reputation. It's practical, covering trust systems, how they work, and strategies for building your reputation. Most importantly, you'll learn how to avoid accidentally trashing your reputation. **The mix of popular psychology strategies with real-world tactics makes this a practical book on the most central factor in behavior change.**

---

 Brian Cugelman, PhD, Senior Behavioral Scientist, Professor, and Founder of The Behavioral Design Academy.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/25-aj-tmb.png)

AJ Wilcox

One of the most overlooked aspects of marketing an e-commerce brand is the reputation of the brand and founder. It creates a whole new marketing channel that produces scalable sales. **Reputation King is a FANTASTIC resource** that shows you exactly how to do this, and having watched many brands being built, I can attest that these authors lay out the right way to do it. attest that these authors lay out the right way to do it.

---

 AJ Wilcox, Host of the LinkedIn Ads Show Podcast, Founder B2Linked.com, speaker, and LinkedIn ads coach/trainer.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/26-john-tmb.png)

John Weiler

**Online reviews can make or break your business. Reputation King shows you how to get lots of them quickly** and salvage a damaged reputation on review platforms. Absolutely essential reading for any online business!

---

 John Weiler, website optimization expert, and Author of Instant Credibility Online, Reinvent Your Business Online, and The Website Homepage Blueprint.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/27-derrick-tmb.png)

Derrick Daye

Reputation King reveals deep insights for building the next generation of leading brands online. **A top resource for online marketers.**

---

 Derrick Daye, MBA, brand strategist, Founder of Branding Strategy Insider, The Blake Project, speaker, and consultant.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/28-grant-tmb.png)

Grant Simmons

As someone who has been in traffic generation for over 20 years there are not many books that feel original - and yet familiar - like “Don’t Make Me Think”, “Made to Stick”, “Influence”, and “Good to Great”, yet DJ Sprague and Scott Brandley’s book **“Reputation King” manages a great balance of “what we know” and “what we should do” to provide valuable information and insights on the importance of reputation and brand that deserves to be on every marketer's bookshelf. **

---

 Grant Simmons Author, Speaker, and Experienced SEO Strategist for challenger brands, Fortune 500 enterprises, and Silicon Valley startups.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/29-linda-tmb.png)

Linda Bustos

Reputation King is an up-to-date, comprehensive, and practical guide to optimizing "social proof" leveraging both on-site and off-site tactics. **A must-read for ecommerce leaders looking to "own" their brand reputation online.**

---

 Linda Bustos, Ecommerce expert, and founder at Ecom Ideas.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/30-mark-tmb.png)

Mark Gibson

**A practical manual for everyone interested in their online reputation. Highly recommended**. Reputation King is packed with insights, case studies, examples, and recommendations, Within this book, you will find strategies to overcome negative reviews on open review sites without paying their ransom and methods to capture positive reviews from verified customers to build online trust and improve your search engine rankings and revenues.

---

 Mark Gibson, sales and marketing scale-up consultant.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/31-chris-tmb.png)

Chris Abraham

Reputation King by DJ Sprague and Scott Brandley is **an essential step-by-step practical "boot camp"** for building and armoring your business' online reputation to thrive in the sink-or-swim, bare knuckle, kill or be killed, fight club of both Google and Bing organic search and the hairy world of Online Reviews.

---

 Chris Abraham, CEO, Gerris Corp, SEO, and Online Reputation Management (ORM) expert.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/32-brian-tmb.png)

Brian Ahearn

Wisdom is the application of knowledge, and in Reputation King, DJ Sprague and Scott Brandley share deep wisdom with readers. They clearly show how the application of Cialdini's principles of ethical influence can do wonders for your organization's online presence and reputation. **This is a must read for anyone transacting business online**.

---

 Brian Ahearn, CMCT, Chief Influence Officer at Influence PEOPLE, and faculty member of The Cialdini Institute.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/kaushal%20thakkar.png)

Kaushal Thakkar

Scott and DJ unlock the secrets to becoming one of the most trusted brands online, by revealing powerful reputation-enhancing strategies. Packed with compelling stories, eye-opening stats, and real-world examples, this book is your roadmap to building a top-tier brand. **If you're serious about boosting conversions, attracting high-quality leads, and building lasting loyalty, this is the only guide you need**.

---

 Kaushal Thakkar, Founder & Managing Director of Infidigit, Forbes Author, and Podcaster.

![Book Review Thumbnail](https://results.shopperapproved.com/hubfs/images2024/events/t-and-c/book-review/ann%20smarty.png)

Ann Smarty

Branded search is such an important asset for any brand, and unfortunately most often an overlooked one. Consumers check any brand or product before taking an action which means that organic search is a crucial part of most buyer journeys. **This book does an incredibly good job of educating business owners on how to take control of and improve their online reputation**. It is definitely a must-read for any business executive.

---

 Ann Smarty, co-founder of Smarty.Marketing, Speaker, and SEO columnist. 

![](https://px.ads.linkedin.com/collect/?pid=4214985&fmt=gif)