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Shopper Approved Is Headed Back to Guatemala!

For Shopper Approved, charity work is a driving force behind the company culture. Ever since Shopper Approved began, it has participated in charity work on both a local and global scale and continues to find ways to help others...

For Shopper Approved, charity work is a driving force behind the company culture. Ever since Shopper Approved began, it has participated in charity work on both a local and global scale and continues to find ways to help others.

Last year, the Shopper Approved team gathered school supplies and toys for an orphanage in Guatemala in addition to donating funds for a new building to be constructed so that brothers and sisters wouldn’t be separated from each other.

Team Shopper Approved - Guatemala

Kids playing soccer


School Building in guatemala

“Giving back is such a profoundly rewarding experience that we have made it a lifelong goal to continue giving.  It has become part of our business culture, and it gives us a bigger reason to succeed than just to make money” says Scott Brandley, co-founder of Shopper Approved.

In February, the Shopper Approved team is going back to Guatemala to bring some much-needed supplies to the area. One of the most critically needed items is a baby formula for infants in the orphanage and the neighboring community.

How You Can Help

We are currently collecting monetary donations in order to purchase formula once we arrive in Guatemala. By donating money instead of formula, transportation costs are eliminated, which means that 100% of your donation will go directly to baby formula and other urgently needed supplies.

If you’d like to donate to this cause, please click here.  Remember, 100% of the donations will go to the orphanage and to new mothers in need.

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Duane “DJ” Sprague is a conversion rate expert, a Certified Behavioral Design Coach by the Online Influence Institute, and a certified expert by the Behavioral Design Academy, the Mindworx Academy, and the Interaction Design Institute. As CMO of a billion-dollar national franchise, he leveraged the power of social proof and online reviews to improve SEO and accelerate growth, as he developed and managed a comprehensive online reputation management strategy that spanned nearly 200 websites. He has written for Forbes, Small Biz Daily, and several industry trade magazines, contributed to several books and university course packs, and is quoted in the Los Angeles Times as a subject matter expert. He holds a master’s degree in Integrated Marketing Communication and has received the 1st Place Gold Award in a global integrated marketing competition. Duane is the CMO of Shopper Approved, where he works with thousands of ecommerce websites to improve their SEO and CRO.

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